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P&G To Scale E-Commerce Capabilities As Digital Sales Grow
Procter & Gamble reported its e-commerce sales grew 50 per cent year-over-year in its fiscal third quarter, according to an earnings report released in April. Net sales, an important measure of health for the packaged goods category, were up 5% per cent YoY to $18.1 billion. E-commerce now accounts for 40 per cent of P&G’s […]