Personalisation Platform

Optimove, a marketing platform provider, has acquired Graphyte, providers of a real-time, cloud-based personalisation platform. With the new capabilities added to the Optimove platform, marketers can deeply personalise every customer touchpoint, empowered by Optimove’s ability to transform customer data into customer-led journeys at scale. Optimove’s Customer Data Platform unifies all customer data from all sources […]

Lightweight personalisation platform Breinify succeeds with record-breaking closing; raises a total of $11M. This new round was led by Gutbrain Ventures and PBJ Capital, with participation from Streamlined Ventures, The CXO Fund, Amino Capital, Startup Capital Ventures and Sterling Road. “Breinify is taking the world by storm with their incredibly powerful AI personalisation platform. They […]