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Intent IQ Introduces BidPulse to Measure Ad Identity Accuracy
New measurement methodology by Intent IQ reveals significant accuracy gaps among identity providers and provides a transparent framework to independently evaluate results.
New measurement methodology by Intent IQ reveals significant accuracy gaps among identity providers and provides a transparent framework to independently evaluate results.
Intent IQ’s bid enhancement service yields over 30% increase in ROI for digital ad campaigns run by Infolinks Next generation identity resolution leader Intent IQ has joined forces with Infolinks, an exclusive contextually-driven ad marketplace. The new partnership has yielded impressive results. Through the use of Intent IQ’s bid enhancement service powered by its signature […]