![What Marketers Don’t Know About AI](https://martechvibe.com/wp-content/uploads/2019/09/Martechvibe.png)
AI & Machine Learning
What Marketers Don’t Know About AI
With artificial intelligence (AI) deepening impact on the digital landscape, there is a general concern about marketer’s redundancy. To boost their marketing performance, companies are investing heavily in AI without actually considering the full implications. Marketing involves three approaches towards the audience – connection, attention and trust. Turning attention into a promise and a promise into […]