G2

G2's new capabilities include richer buyer content, identity verification via LinkedIn, a new model context protocol (MCP) powered by Claude, and expanded market intelligence.

Clearbit, a provider of B2B marketing intelligence, has integrated G2 Buyer Intent data into its platform to help marketers better engage the right companies at the right time. “Marketers know that engaging the right companies at the right time is key, but with increased pressure to build high-quality pipeline, it’s never been more critical,” said […]