DoubleVerify

In addition, DoubleVerify is leveraging unique, licensed IMDb data to fuel AI-driven classification of streaming content, with new capabilities planned to launch in early 2026.

New DV AI Verification by DoubleVerify offers a set of products that enable advertisers to identify and manage AI agent interactions and avoid low-quality AI-generated content.

DV has also launched DV Campaign Automator to streamline campaign trafficking for brands and agencies using Audience ads–display, native, and video ads powered by Microsoft AI and trusted data.

DV’s brand suitability solution for social is part of the company’s Media AdVantage Platform, which combines media verification, ad optimisation, and campaign performance measurement.

DV Authentic Attention is a key component of DV’s Media AdVantage Platform, which combines media verification, ad optimisation, and campaign outcomes measurement to maximise media performance and ROAS.

DV Authentic AdVantage is built on the DV Media AdVantage Platform (DV MAP), a new framework that brings together DoubleVerify’s key capabilities to support more effective media planning and buying.

Measurement data insights and content-level controls are available through DV Pinnacle, enabling advertisers to monitor and optimise their Meta ad campaigns.

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DoubleVerify developed its proprietary MFA analysis process based on a unique blend of human and artificial intelligence-based auditing.

L'Oréal has used ABS to optimise its campaign performance and successfully manage placements in brand-suitable environments.