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Neustar, Captivate Partner For Audience Segmentation Capabilities
Neustar has partnered with Captivate, a digital-out-of-home (DOOH) video network provider, to help improve and expand Captivate’s audience segmentation and targeting capabilities. By leveraging Element One, Neustar’s audience segmentation platform, companies can activate against audience insights capabilities through Neustar’s data and machine learning solutions. Users can also incorporate first and third party data into their […]