Customer Experience (CX)

With the introduction of the Premier Line and Live Chat services, MAG aims to enhance the customer experience and provide tailored support to its Platinum and Gold members.

The goal of this collection is to spread Mickey and Friends’ optimism to people of all ages throughout the APAC via a colourful range of items adorned with animated Disney characters.

With the #SuperMakeupForASuperYou campaign, MyGlamm aims to break free from pre-defined beauty standards and offer makeup solutions that adapt to the diverse needs of modern women.

The partnership will provide communication service providers (CSPs) with pre-integrated and tested BSS and OSS software. 

This initiative creates fresh avenues for restaurants to reach customers in distinctive settings and deliver their cuisines directly to their doorsteps.

The introduction of bus services marks a strategic move for Flipkart as it aims to address the changing demands of travellers.

This initiative aims to immerse diners in a realm where fantasy meets fandom.

As digital strategies and brand storytelling continue to advance alongside technology, the need for evolving measurement tools and metrics becomes apparent. How can marketers create new metrics to innovate and be more customer-centric in this ever-changing landscape?

Under the agreement, STB and MakeMyTrip will embark on joint activations and campaigns to boost inbound travel to Singapore in 2024. 

The joint venture, named 'Joyful Journey Priority Pass', will bring multiple value-added benefits, including market-specific agile technology, an expanded inventory of airport lounges, and an enhanced traveller experience.