Customer Engagement Platform

Iterable also announced Global Suppression List, which strengthens compliance and brand protection, and Creative Library, which ensures on‑brand, reusable assets across channels and teams.

The new platform combines Amdocs’ Commerce and Care suite and Microsoft Cloud solutions, creating a pre-integrated and telco-verticalised solution. Amdocs, a provider of software and services to communications and media companies, has partnered with Microsoft to launch the Customer Engagement Platform.  It aims to empower service providers to improve their engagement and end-user experiences and […]

Brands Use Cues, Triggers and Rewards to Find Relevance in a Customer’s Routine Space Business cases and research studies have proved that the key to growing a brand is more about retaining customers and making them loyal than just bringing in new customers. Research by Bain & Company found that when brands increase customer retention […]

CleverTap announced that it has signed definitive agreements to fully acquire San Francisco-based Leanplum, a multi-channel customer engagement platform, for an undisclosed amount. This acquisition will make CleverTap a truly global company with development centres and customer-facing and success teams across North America, Europe, Latin America, India, South East Asia, and the Middle East. Combining […]

Unifonic, the Riyadh headquartered customer engagement platform, recently announced its $125 million Series B funding round, led by SoftBank Vision Fund 2 and Sanabil Investments. Unifonic’s solutions integrate customer communication channels including text, voice, messaging and web into a single platform to enable companies to create stronger customer relationships.  Consumers expect brands, governments, banks and […]