consumer experiences

L’Oréal Middle East has selected Accenture to help the beauty group across the Gulf Cooperation Council (GCC) use data and advanced technologies to deliver a more authentic and human-centred consumer experience across its brands. Accenture Interactive will leverage its expertise in data-driven marketing transformation to provide L’Oréal Middle East a more precise and connected approach […]

Comvita, global market leader in Mānuka honey, has announced the official opening of its state-of-the-art Wellness Lab experiential space in the Viaduct, Auckland. – seamlessly integrating nature and science to take guests on a rich and unique multi-sensory journey. Global Head of Marketing Comvita, David Bathgate, says, “The Wellness Lab also serves as a world-leading response to the exponential acceleration […]