CDPs revolutionise marketing by unifying customer data, enabling real-time insights, and empowering tailored customer journeys. David Raab, Founder of CDP Institute, clears the air on CDP functionality, activation capabilities, and use cases for a seamless digital experience.
Heidi Bullock, Chief Marketing Officer at Tealium, shares a checklist for enterprises before they decide to invest in a Customer Data Platform
With the enhanced integrations, Cordial helps companies streamline their real-time data, driving greater access to first-party customer insights Cordial, a cross-channel marketing and data management platform provider, has integrated with Amperity, mParticle, and Segment. With the enhanced integrations, Cordial helps companies streamline their real-time data, driving greater access to first-party customer insights. It also offers […]
