Bill Bruno

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Pega Partners With Celebrus To Launch Always-On Insights

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Pega Partners With Celebrus To Launch Always-On Insights

Pegasystems introduced Always-On Insights, combining Pega Customer Decision Hub with Celebrus Customer Data Platform (CDP). Always-On Insights brings together Pega’s artificial intelligence-driven engagement engine to optimise each interaction with Celebrus’ CDP that captures and collects compliant first-party customer data in real-time across digital channels. With Always-On Insights, companies can eliminate their dependence on third-party cookies […]

Staff Writer

May 18, 2022

D4t4 Solutions Adds Nearly 100 Automated Marketing Signals To The Celebrus Customer Data Platform

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D4t4 Solutions Adds Nearly 100 Automated Marketing Signals To The Celebrus Customer Data Platform

D4t4 Solutions Plc added nearly 100 new preconfigured Automated Marketing Signals (AMS) to the Celebrus Customer Data Platform (CDP). These additions mean Celebrus CDP customers in travel and hospitality, telecommunications, and healthcare can now take advantage of AMS to convert more customers with highly personalised, real-time content. Powered by advanced machine learning and natural language […]

Staff Writer

September 14, 2021

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