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Avid, Google Cloud Partner to Bring Agentic AI to Media Production
Strategic collaboration integrates Gemini models and Vertex AI into Avid Media Composer and Avid Content Core to automate time-intensive film and TV post-production tasks.
Strategic collaboration integrates Gemini models and Vertex AI into Avid Media Composer and Avid Content Core to automate time-intensive film and TV post-production tasks.
Powered by Canva’s frontier AI lab and years of investment in foundation models for design, Canva AI 2.0 transforms Canva into a conversational, agentic platform where teams can go from idea to execution in one place.
Together with its investments in model training, generative tools, AI editing, and data licensing, this integration reinforces Shutterstock's role as the infrastructure layer for AI-driven creativity.
New products by Transcend make it easier than ever for privacy teams to automate compliance workflows, reducing days of manual work to minutes of guided review.
New capabilities include pre-built, role-specific AI applications (Insight Touchpoints), automated multi-step workflows (Insight Journeys), and a centralised governance layer within the Insight Workplace.
Through this partnership, Adobe and NVIDIA will advance the creative industry by developing next-generation Firefly models that will deliver creative precision and control for creativity and marketing pipelines.