26 minutes agoAI Persona Builder expands on Stravito AI Personas, introduced last year to transform how marketing and insights teams interact with their static consumer research.
27 minutes agoThe new integration gives Klaviyo’s customers a seamless way to reach audiences on MNTN Performance TV and re-engage them across email and SMS.
28 minutes agoThe suite bridges a gap that has long frustrated sports marketers: determining whether fans actually saw the brand placement or logo that appeared on screen.
59 minutes agoMixpanel’s MXP 2026 Sydney event will bring together Australia’s product, data and technology leaders on 12 November 2026, to explore how AI, product intelligence and data are shaping the future of digital products.
24 hours agoParticipation should be viewed more as an opportunity for building sustained brand equity and consumer relationships and less as an indicator, says Hira Omar Aamer, Brand Strategy Director, Sprite, Eurasia and Middle East Operating Unit, The Coca-Cola Company.