Social Distrikt Releases 150 Personalised NFTs
The experiential bar & food hall, Social Distrikt, has released 150 non-fungible tokens (NFTs) to celebrate its opening. Social Distrikt’s NFT invites took social media by storm causing a successful domino effect with Dubai-based personalities who were awed by the one-of-a-kind campaign that smoothly incorporated modern-day blockchain data, offering them an in-to the cryptocurrency world. […]
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The experiential bar & food hall, Social Distrikt, has released 150 non-fungible tokens (NFTs) to celebrate its opening.
Social Distrikt’s NFT invites took social media by storm causing a successful domino effect with Dubai-based personalities who were awed by the one-of-a-kind campaign that smoothly incorporated modern-day blockchain data, offering them an in-to the cryptocurrency world.
Each NFT was personalised for its recipient with a digital illustration of themselves. Guests received an invite with a QR code that directed them to their unique NFT, along with instructions on how they could claim their NFT. On the day of the launch, a live graffiti artist created a mural on the walls of the venue that brought together all of the illustrations curated for the One Big Gathering launch.
Gerard Roxas Rechdan, Creative Director, Limestone Lab said, “We, at Social Distrikt were keen to launch the venue with a disruptive concept that perfectly represents our brand. The cryptocurrency world is rapidly growing and on everyone’s radar, so we wanted to offer our audiences an into this universe with a personalised NFT that they could claim as their own.”
