Salesforce Signs Definitive Agreement to Acquire Informatica
Salesforce will support Informatica in delivering AI-powered data tools that unify, manage, and connect data across cloud, hybrid, and multi-cloud environments in one platform.
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Salesforce and Informatica have entered into an agreement for Salesforce to acquire Informatica for approximately $8 billion in equity value, net of Salesforce’s current investment in Informatica. Under the terms of the agreement, holders of Informatica’s Class A and Class B-1 common stock will receive $25 in cash per share.
The acquisition is expected to strengthen Salesforce’s data infrastructure, supporting the development and use of agentic AI.
By combining Informatica’s data catalogue, integration, governance, quality, privacy, metadata management, and Master Data Management (MDM) capabilities with the Salesforce platform, the goal is to create a unified framework for deploying AI agents reliably and at scale across enterprise environments.
“We’re excited to acquire Informatica for approximately $8 billion — uniting the world’s #1 AI CRM with the #1 AI-powered MDM and ETL platform,” said Marc Benioff, Chair and CEO of Salesforce.
“This combination brings together Salesforce’s Einstein and Informatica’s CLAIRE AI engines to forge the ultimate AI-data platform — trusted, explainable, and built to scale. Together, we’ll supercharge Agentforce, Data Cloud, Tableau, MuleSoft, and Customer 360, enabling autonomous agents to act with intelligence, context, and confidence across every enterprise.”
“This is a transformational step in delivering enterprise-grade AI that is safe, responsible, and deeply integrated with the world’s data.”
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Amit Walia, CEO of Informatica, said, “Joining forces with Salesforce represents a significant leap forward in our journey to bring data and AI to life by empowering businesses with the transformative power of their most critical asset — their data.
“We have a shared vision for how we can help organisations harness the full value of their data in the AI era.”
Upon close, Salesforce plans to integrate Informatica’s technology stack — including data integration, quality, governance, and unified metadata for Agentforce, and a single data pipeline with MDM on Data Cloud — seamlessly embedding this “system of understanding” into the Salesforce ecosystem.
“Truly autonomous, trustworthy AI agents need the most comprehensive understanding of their data. The combination of Informatica’s advanced catalogue and metadata capabilities with our Agentforce platform delivers exactly this,” said Steve Fisher, President and Chief Technology Officer, Salesforce.
“Imagine an AI agent that goes beyond simply seeing data points to understand their full context — origin, transformation, quality, and governance. This clarity, from a unified Salesforce and Informatica solution, will allow all types of businesses to automate more complex processes and make more reliable AI-driven decisions.”
Salesforce will also support Informatica’s continued strategy of building best-in-class, AI-powered data management products — delivering a complete, end-to-end platform with industry-leading, integrated solutions to connect, manage, and unify data across any cloud, hybrid, or multi-cloud environment.
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The proposed acquisition — pursued with strategic clarity and financial discipline, and aligned to Salesforce’s responsible M&A framework — and the rapid integration of Informatica’s premier data management capabilities with Data Cloud is a timely opportunity to further Salesforce’s position in the AI revolution.
“Our acquisition strategy is methodical, patient, and decisive — targeting transformative assets like Informatica when the calculus aligns to maximise customer success,” said Robin Washington, President & Chief Operating and Financial Officer, Salesforce.
“This proposed acquisition will be a key enabler for Salesforce’s next phase of AI-driven growth — and we will move quickly to integrate their capabilities and unlock synergies on a fast timeline, particularly in areas like Public Sector, Life Sciences, Healthcare, and Financial Services.”
“We’re laser-focused on accelerated execution to increase our market differentiation and deliver sustained benefits for all Salesforce stakeholders.”
Bruce Chizen, Informatica Chairman, said, “Permira and CPP Investments partnership with Informatica is clear proof of the benefits of a long-term investing mindset and focus on transformational growth at scale. This exceptional outcome with Salesforce is testament to that philosophy.”
Salesforce plans to invest in Informatica’s ecosystem of data and infrastructure partners and apply the full power of Salesforce’s marketing and distribution teams to push the growth of Informatica’s cloud business.
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