HUMBL Launches Web 3 Advertising, CRM Technologies
The HUMBL Wallet can be used to pair brands and customers with exclusive product drops, special offers, discount codes, special events access, loyalty programs and more. HUMBL announced the launch of its Web3 Ads and Customer Relationship Management (CRM) program technologies that will pair advertisers, brands, and customers directly through the HUMBL Wallet via blockchain […]
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The HUMBL Wallet can be used to pair brands and customers with exclusive product drops, special offers, discount codes, special events access, loyalty programs and more.
HUMBL announced the launch of its Web3 Ads and Customer Relationship Management (CRM) program technologies that will pair advertisers, brands, and customers directly through the HUMBL Wallet via blockchain technology.
The HUMBL Wallet can be used to pair brands and customers with exclusive product drops, special offers, discount codes, special events access, loyalty programs and more.
The platform can also power the origin assurance and tracking of physical products, licensing, warranties and digital collectibles, which can be “Verified by BLOCKS” and committed to the “BLOCKS Registry” to ensure lifetime tracking and ownership within brand loyalty programs.
“Leading market research shows that Web 2 advertising solutions rely on “spray and pray” marketing tactics such as email blasts, display ads, fake profiles, fake reviews and bot manipulation with low conversion rates and heavily inflated traffic metrics,” said HUMBL CEO, Brian Foote.
“By pairing brands and customers directly on Web 3 through the HUMBL Wallet, we can create a lifetime 1-1 digital connection for advertising and loyalty programs, along with real measurability of ad spending and sales conversions via blockchain technology. This can apply to programs ranging from consumer rewards points to luxury goods authentication programs.”
HUMBL will be providing analytics and KPI metrics dashboards for advertisers, along with fee-based and performance-based billing transactions depending on campaign types requested by the client. HUMBL will also serve traditional display and performance advertising via the HUMBL Search Engine for those advertisers seeking full campaign integrations.
