Chelsea Football Club Taps FPT for AI-led Digital Transformation

Chelsea Football Club is partnering with FPT in an effort to prioritise AI-centric digital transformation.

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  • Chelsea Football Club has announced a partnership with FPT Corporation, a Vietnam-based technology solutions provider which specialises in supporting digital transformation journeys with AI enabled services and solutions.

    Todd Kline, President of Commercial at Chelsea Football Club, said, “As we celebrate our 120th anniversary, we know our future will be shaped not only by our commitment to success on the pitch but by the transformation of our club using technology.”

    “Vietnam has experienced significant growth in recent years and emerged as a global digital hub, thanks to the energy and spirit of its people. FPT’s expertise in core business systems, data intelligence, and AI makes them the perfect partner to propel Chelsea FC into this new era.”

    Pham Minh Tuan, FPT Software CEO and Executive Vice President, FPT Corporation, said, “Becoming an official partner of Chelsea FC marks an exciting chapter in our global expansion.”

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    “This partnership not only reflects our shared commitment to excellence but also showcases the transformative power of technology in enhancing performance and creating unforgettable experiences. Our vision is to bring happiness and meaningful connections to our customers and communities; and we look forward to partnering with one of the world’s top football clubs to continue making this vision a reality.”

    “Our unwavering commitment to the UK market drives us to implement cutting-edge innovations, including data analytics and artificial intelligence, that will benefit Chelsea FC, its fans, and the broader community,” said Mark Scrivens, FPT Software United Kingdom CEO, FPT Corporation.

    “By leveraging these technologies, we aim to enhance on-field performance, deliver a personalised and immersive Chelsea FC experience, and foster a stronger, more connected community off the pitch.”

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