Amperity Unveils AI Solutions to Turn Traveller Data into Real-Time Insight
Amperity powers these new solutions by uniting AI-driven identity with real-time activity streams, creating continuously updated traveller profiles that enable instant recognition and personalisation.
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Amperity, the AI-powered Customer Data Cloud for consumer brands, has announced Amperity for Hotels and Amperity for Airlines – purpose-built solutions that turn fragmented guest data into real-time personalised experiences.
These solutions help travel brands anticipate traveller needs at every stage of the journey, strengthening loyalty and increasing direct revenue.
Today’s travellers expect instant recognition and respond with relevant offers – from the moment they’re browsing flights, to the second they check in, or book on a mobile device.
ALSO READ: Amperity Introduces Real-Time Profiles
Delivering on that expectation requires connecting every real-time action to a traveller’s full history, from loyalty status to spend. For more than half (58%) of airlines and hotels, this data remains scattered across disconnected systems, making true personalisation nearly impossible.
“Travellers want more than transactions, they want to be recognised at every touchpoint,” said Grigori Melnik, Chief Product Officer at Amperity. “Our industry solutions give brands a flexible way to connect customer data and act on it instantly, turning every upgrade, loyalty moment, and personalised offer into lasting growth.”
Real-Time Personalisation in Travel
Amperity powers these new solutions by uniting AI-driven identity with real-time activity streams, creating continuously updated traveller profiles that enable instant recognition and personalisation.
ALSO READ: Customer Data Platform Amperity Raises $100 Million in Series D
With this foundation, hotels and airlines can anticipate needs, respond in the moment, and build stronger loyalty over time. Amperity’s innovations focus on two critical areas:
- Know Every Traveller at Every Touchpoint:
Recognition is the foundation of trust and relevance. Amperity connects fragmented data across systems and channels to ensure every booking, loyalty update, or in-trip interaction ties back to a complete traveller history.
The result: every channel and every employee can deliver a consistently relevant experience whenever and wherever the traveller engages.
- Turn Moments Into Revenue:
Amperity’s Real-Time Profiles drive journeys that adapt to each traveller. Brands can act instantly on signals, like browsing for an upgrade, opening a mobile check-in, or abandoning a booking, by delivering the right offer at the exact moment of decision.
They can also resolve disruptions with timely, empathetic messages that build trust when travellers need it most.
ALSO READ: Amperity Launches AI-powered Agent to Unify Brands’ Customer Data
And with Amperity’s AI Assistant, these journeys can be built and scaled by marketers using natural language, making sophisticated personalisation faster and easier than ever without requiring specialised technical skills
“Partnering with Amperity helps us unlock data to deepen personalisation and become more relevant to our customers. We focus on showing our guests that we truly know them, understand their needs, and anticipate what they’ll want next,” said Lori Ho, Director of Lifecycle and Growth Marketing at Alaska Airlines.
Travellers are more connected, more demanding, and less loyal than ever. To compete, airlines and hotels must respond to traveller needs in real time. Amperity for Hotels and Amperity for Airlines solutions enable travel brands to maximise their return on customer data, their most complex and valuable asset.
As AI and personalisation redefine the travel experience, brands that can respond to customers in real time will win lasting loyalty.
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