Jasper Introduces Jasper Grid
With this launch, Jasper introduces the first AI-native marketing infrastructure designed to scale content across every channel and market.
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Jasper, an AI content automation platform, has announced the launch of Jasper Grid, an intelligent, sheet-like interface that gives marketing teams a structured, scalable system for creating and orchestrating high-quality content across every channel, audience, and region.
As the rules of search and discovery change and customer expectations for personalised experiences increase, the demand for content has never been higher.
According to a recent Adobe study, marketers expect content demand to grow more than 5x between now and 2027, putting enormous pressure on marketing teams to keep pace. This has created an unsustainable cycle of manual work, disconnected tools, and reactive execution.
While chat-based AI tools like ChatGPT can assist with one-off asset creation that accelerates individual productivity, the structural challenges of creating scaled AI-powered content pipelines remain.
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Jasper Grid, together with Jasper IQ and Jasper Studio, powers Content Pipelines, a unified no-code system where AI agents can act within structured workflows — planning, producing, and optimising content at scale, not just generating copy.
This automates the way marketing teams move from idea to published campaign, turning briefs, data, and brand guidelines into launch-ready assets.
Jasper Content Pipelines goes beyond chat, giving marketing teams the intuitive interface, self-directed AI agents, and governance needed to transform AI from a helper into an engine.
“Marketers today don’t have a content problem; they have a scale problem,” said Timothy Young, CEO of Jasper.
“Content Pipelines, powered by the new Jasper Grid, bring the structure and intelligence needed not only to deliver more content, but to deliver better content, at scale. This new system helps teams turn content production into a true growth engine, instead of an operational hurdle.”
With this launch, Jasper introduces the first AI-native marketing infrastructure designed to scale content across every channel and market.
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Using Grid:
- An ABM marketer can enable true 1:1 personalisation at scale, delivering account- and segment-specific content automatically to drive higher engagement and conversion rates without manual customisation.
- A retail marketer can accelerate product content creation, producing accurate, on-brand descriptions and images faster and reducing friction across workflows.
- A product marketer can orchestrate global, multi-market launches from a single source of truth, ensuring faster go-to-market with regional relevance and enterprise-grade brand consistency.
- A content marketer can scale SEO, GEO, and AEO strategies, automating performance improvements with less manual effort and evergreen content that stays relevant.
By combining structure, intelligence, and automation, Jasper enables marketing organisations to focus more on strategy, storytelling, and growth, while eliminating the repetitive tasks that slow them down.
This launch follows a series of innovations from Jasper, including new integrations with Salesforce and Braze and the release of Jasper’s MCP Server, all part of the company’s mission to elevate all marketing and all marketers.
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