retail

ielo will join forces with Altavia, a retail marketing platform dedicated to providing high-value strategy consulting, creative design and implementation services.

Zimmerman’s AI-driven Marketing Mix Modelling evaluates econometric data and channel effectiveness, enabling optimised ad-spend and transparency across campaigns.

Retailers must modernise their order management systems if they are going to satisfy the needs of the digital-native shopper, especially during sales seasons.

The partnership for AI-driven marketing will provide a comprehensive, streamlined process for first-party data readiness, measurement, and activation.

By partnering with OMS companies and Salesforce, Criteo's retailer partners can manage their media networks according to their own needs.

Only a small percentage of retailers are using advanced, data-driven approaches to power their pricing and promotions.

Dr Melanie Van Rooy, CMO at Clicks Group discusses the CX challenges in the retail industry and how innovative strategies and emerging tech will create better shopping experiences.

InsightIQ Sentiment will help retailers gain actionable, revenue-driving insights to align product design, assortment, and marketing with evolving consumer preferences.

Equativ and Kamino Retail will provide retailers with a comprehensive, independent, and transparent suite of solutions.

By integrating Topsort with Twilio Segment, retailers and marketplaces gain access to a powerful, transparent, and developer-friendly solution designed to scale with their retail media needs.