Paul Bannister

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TripleLift Acquires 1plusX To Bring First-Party Data To Advertisers

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TripleLift Acquires 1plusX To Bring First-Party Data To Advertisers

TripleLift, the advertising technology company reinventing ad placement at the intersection of creative, media and data, announced the acquisition of 1plusX, an award-winning first-party data activation platform. 1plusX has unique technology to help both publishers and advertisers address their audiences with privacy-centric solutions. The media industry has been changing rapidly. Third-party cookies, cross-domain and cross-app […]

Staff Writer

March 22, 2022

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