business growth

The acquisition strengthens Mixpanel’s position as the digital analytics platform, enabling product and marketing teams to identify key business growth drivers quickly with AI.

As Southeast Asia’s digital economy surges, businesses across the APAC region need a unified platform for growth. But they face a critical challenge: fragmented data and disconnected systems are standing in the way of delivering the seamless customer experiences today’s buyers expect.

REWIND 2024: In 2024, the spotlight had shifted to questioning data's relevance and reliability. Businesses redefined how to trust, integrate, and act on data for smarter decisions.

Nearly half of Singapore businesses cited high costs (44%) as their number one challenge, with one in five (22%) saying it’s the biggest challenge they are facing.

The new go-to-market brand encapsulates dentsu's commitment to driving growth through innovation, leveraging the collective strengths of transformative creativity, media, data, and technology.

It's no secret that artificial intelligence (AI) is one of the fastest-growing data-driven technologies being used worldwide, transforming every industry and every function in business.

Data in motion can underpin businesses that excel at serving, retaining, and attracting customers, now and into the future. Industries are setting data in motion with real-time streaming, and experiencing rapid and spontaneous growth. Ninety-seven per cent of organisations worldwide are tapping into real-time data streaming, making it one of the most critical technologies for […]

UAE-based SaaS startup ZIWO has raised a seven-digit pre-Series B investment round from its current investors. Recently launched in Iraq and Oman, ZIWO hopes the latest round would help it grow from $10 million to $100 million in revenue. With participation from new and existing investors, the funding was upsized successfully. Renaud de Gonfreville, co-founder […]

Embracing technology and data, marketers are blazing new trails of digital transformation and innovation. Showing that 81 per cent of UAE-based marketers say they have changed or reprioritised metrics due to the pandemic, higher than the global average of 76 per cent, was Salesforce in its seventh edition of the State of Marketing report. The […]

While podcasts are becoming a popular advertising tool in, many audio brands are looking to launch several ad formats for increased monetisation Traffic jams and long drives are not the only time when people lend their ears to audio. Over the years, audio streaming has evolved with smartphones and smart devices replacing traditional radio. The […]