LinkedIn Adds Live Access and Newsletters to Creator Mode

LinkedIn is adding more features to its Creator Mode. This mainly includes LinkedIn Live access for those with Creator Mode turned on, as well as a new newsletter option for creators to help maintain connection with their audience. Initially, LinkedIn Live will only be available to Members and Pages with more than 150 followers and/or […]

Staff Writer

Topics

  • What to Read Next

    1. GrowthLoop and TransUnion Partner to Optimise Advertising Spend

    2. Canva Acquires Affinity

    3. Carlsberg Asia Partners with Grab

    4. Kore.ai Unveils XO Platform V11.0 Upgrade

    • LinkedIn is adding more features to its Creator Mode. This mainly includes LinkedIn Live access for those with Creator Mode turned on, as well as a new newsletter option for creators to help maintain connection with their audience.

    Initially, LinkedIn Live will only be available to Members and Pages with more than 150 followers and/or connections who met certain criteria. With live video, users can broadcast content directly to your profile so you can interact with your audience in real-time, drive deeper engagement and establish your thought leadership.

    Also Read: Social Proof: Why it Works

    Newsletters: As a newsletter author, users can regularly distribute content on a topic they are passionate about. Plus, the platform ensures content is seen with automated email and in-app notifications.

    Indeed, LinkedIn says that Live videos see, on average, 7x more reactions and 24x more comments than native video produced by the same broadcasters in the app.

    Topics

    About the Author

    The Martechvibe team works with a staff of in-house writers, and industry experts.
    View More

    Tags:

    More Like This