Viafoura, Futuri Partner to Launch Predictive Audience Intelligence
The Viafoura + Futuri partnership combines community insights with predictive analytics, enabling publishers to spot stories hours before they trend, surface untold angles, and create SEO-optimised multimedia content at scale.
Topics
Viafoura, a digital experience platform for publishers, and Futuri Media, an AI-driven audience engagement company, have announced a strategic partnership that delivers a predictive audience intelligence solution for publishers.
Publishers are being asked to do more with less. News cycles accelerate, SEO rules keep shifting, and audiences are harder to reach. Success now depends on optimising both production and performance. Teams must create content that not only resonates with audiences but also delivers measurable results.
“Every publisher is under pressure to do more with less,” said Mark Zohar, President & CEO of Viafoura. “In partnership with Futuri, we’re giving publishers a secret weapon: the ability to predict what audiences want and deliver it at scale faster, smarter, and more profitably than ever before.”
ALSO READ: Brain PR Unveils AI-Powered Media Intelligence Framework
By pairing Viafoura’s ability to surface trending topics, sentiment, and high-quality community contributions with Futuri’s predictive analytics and global trend insights, publishers can now:
- Spot stories 2–6 hours before they go viral.
- Surface emerging narratives and untold story angles.
- Identify competitor coverage gaps.
- Predict which storylines will maximise engagement.
- Generate SEO-optimised articles, posts, audio, and video in minutes.
“This isn’t about replacing journalists—it’s about giving them superpowers,” said Daniel Anstandig, CEO & Founder of Futuri.
“Imagine every reporter backed by AI that surfaces stories, every editor armed with predictive analytics, every creator empowered to produce multimedia at the push of a button. That’s the multiplier effect of Content and Community Intelligence.”
ALSO READ: Anghami Selects Bitmovin’s VOD Encoder to Power New Multimedia Streaming Platform
The Viafoura–Futuri Audience Intelligence solution integrates three essential layers of insight into one platform:
- Discovery Intelligence: Real-time monitoring of 250,000+ sources to spot emerging trends, predict audience interest, and uncover competitor content gaps
- Community Intelligence: In-depth analysis of on-site conversations, sentiment, and loyalty signals to understand what matters most to your audience
- Creation Intelligence: AI-powered content generation aligned to brand voice, SEO-optimised, and ready for deployment across text, audio, and video
“The media industry is at a clear inflection point,” said Zohar and Anstandig. “Publishers who embrace Content and Community Intelligence will thrive. Those who don’t will be left behind, still guessing what their audiences want while competitors already know.”
ALSO READ: Spot On Acquires Smart Traffic Consulting To Enhance Digital Strategy
