SymphonyAI Teams Up With Microsoft
This innovative collaboration leverages predictive and generative AI on the Microsoft Azure platform to deliver a powerful productivity and efficiency boost for innovative retailers worldwide.
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SymphonyAI, a predictive and generative AI and SaaS provider, has teamed with Microsoft to bring retail AI software applications using Microsoft Azure OpenAI Service to retailers and CPGs worldwide, delivering rapid, in-depth insights, and paving the way for truly connected end-to-end retail. The collaboration was announced at NRF 2024: Retail’s Big Show in New York City.
Manish Choudhary, President of SymphonyAI’s Retail CPG division, said, “Leading retailers and CPGs worldwide have enthusiastically greeted the SymphonyAI Retail Copilots, inspired by their power to leapfrog current technology with game-changing productivity, collaboration, accuracy, and connectedness. At the end of the day, the copilots deliver the holy grail of retail effectiveness: increased customer engagement, enterprise-wide consistency localised for each store, and improved bottom-line results.”
Kumar Abhimanyu, SVP of strategic partnerships at SymphonyAI, said, “SymphonyAI’s retail solutions combine deep retail domain expertise with leading AI capabilities to deliver transformative, quantifiable business impact. Exquisitely crafted to deliver success in today’s challenging retail landscape, this innovative collaboration leverages predictive and generative AI on the Microsoft Azure platform to deliver a powerful productivity and efficiency boost for innovative retailers worldwide.”
Keith Mercier, General Manager, Worldwide Retail & Consumer Goods, Microsoft, said, “Through integration with Azure OpenAI Service, SymphonyAI’s retail applications will deliver measurable value to retailers and CPGs. Next-generation predictive and generative AI tools can help transform retail by enhancing operational efficiency and supporting end-to-end connectivity from the store to corporate. We look forward to continuing our work with SymphonyAI to bring transformational productivity, accuracy, and shopper engagement to the retail and CPG industries with generative AI.”
The SymphonyAI Category Manager Copilot uses SymphonyAI’s extensive retail LLM capabilities, combining decades of retail and CPG knowledge, processes, content, and customer segmentation to provide rapid insights into current customer merchandising and sales data. As a result, the Category Manager Copilot understands the intent of a user’s questions to rapidly identify all performance-affecting factors in a product category and make recommendations about the best actions to take. The copilot uses both text and graphics to quickly communicate insights and summaries, guiding users through different potential scenarios and assembling clear next steps. Using rapid insights from SymphonyAI Category Manager Copilot, category managers make better decisions faster, bringing category strategies to life and giving shoppers the items they want, when and where they want them.
