Skechers Teams Up with o9
This strategic collaboration between Skechers and o9 aims to help the company more efficiently meet consumer demand.
Topics
What to Read Next
- Xumo Introduces Advanced Identity Solution
- Viant Launches Outcomes: Fully Autonomous Open Internet Ad Product
- StackAdapt Launches In-Platform NPI Targeting & Measurement Capabilities
- OpenX Launches OpenXBuild for Real-Time Advertising Control
- MediaRadar Unveils Data Cloud for AI-Ready Marketing Intelligence
Skechers, a footwear retailer has partnered with o9, an AI software platform provider, to digitally transform its retail planning processes within its North America retail operations. The technology will help Skechers more efficiently meet consumer demand.
Chris Coye, Skechers CIO, said, “As a company that delivers a diverse portfolio of lifestyle and performance footwear, apparel and accessories, Skechers is always looking for new ways to evolve our capabilities. We believe that the o9 Digital Brain platform will help us more intuitively manage the flow of our inventory to our domestic stores.”
Skechers designs, develops and markets a range of lifestyle and performance footwear, apparel and accessories for men, women and children.
