MoEngage Achieves AWS Advertising and Marketing Technology Competency

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MoEngage, an insights-led customer engagement platform announced that it has achieved the Amazon Web Services (AWS) Advertising and Marketing Technology Competency in the category of Digital Customer Experience. 

Achieving the AWS Advertising and Marketing Technology Competency recognises MoEngage for its expertise in providing customers with software solutions that empower advertisers and marketers to offer enhanced customer engagement capabilities to customers.

As advertisers and marketers look to leverage the cloud to innovate and achieve digital transformation, they are increasingly in need of partners with services and solutions that are purpose-built to meet their needs. 

AWS Advertising and Marketing Technology Competency Partners provide these customers – including advertising agencies, marketers, publishers, advertising and marketing technology providers, and analytics service providers – with AWS-validated solutions and services, helping to accelerate their transformation.

MoEngage, powered by AWS, helps customers optimise their marketing investments by providing services built on a reliable foundation such as:

•       Engagement driven by insights, empowering marketers with actionable consumer insights to create personalised experiences for their customers.
•       Seamless omnichannel experience, enabling hyper-personalisation at scale across 10+ channels like mobile push, email, in-app, web push, on-site messages, and SMS to help marketers easily orchestrate their omnichannel customer journeys.
•       Predictive AI to optimise campaigns, leveraging the capabilities of Sherpa, the AI engine from MoEngage to let marketers communicate at the best time, in the most preferred channels, and leverage journey paths based on customers’ preferences to uncover the best customer journey to boost campaigns and drive conversion.

“MoEngage is proud to achieve the AWS Advertising and Marketing Technology Competency in the Digital Customer Experience category,” said Raviteja Dodda, CEO and co-founder of MoEngage. 

“At MoEngage we focus on helping brands drive exceptional customer experiences that their customers love.  MoEngage, powered by AWS, offers real-time customer engagement to brands with scalability, agility, and reliability.”