iFOLIO Announces PURLs Product
With iFOLIO PURLs, organisations can automate the creation and delivery of personalised links at scale, freeing up valuable time and resources. iFOLIO, a provider of personalised digital marketing, announced the launch of its PURLs product, now available to any organisation looking to up their digital game. With iFOLIO PURLs, organisations can automate the creation and […]
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With iFOLIO PURLs, organisations can automate the creation and delivery of personalised links at scale, freeing up valuable time and resources.
iFOLIO, a provider of personalised digital marketing, announced the launch of its PURLs product, now available to any organisation looking to up their digital game.
With iFOLIO PURLs, organisations can automate the creation and delivery of personalised links at scale, freeing up valuable time and resources.
This technology has already been put to the test by organisations like the Texas Rangers MLB, who utilised iFOLIO to automate their season ticket renewal process for $48 million book of business.
“iFOLIO Purls gave the buyers a seamless experience where they were able to see all of their personalised plan and pricing information and renew in just a few clicks, while freeing up our team to focus on new business,” said Dan Hessling, Vice President of Ticket Sales and Service.
iFOLIO PURLs can transform client relations efforts, as demonstrated by the University of South Carolina Foundation. The annual process of sending personalised endowment reports to donors was complicated and time-consuming until iFOLIO stepped in. “We went digital with iFOLIO and the results were incredible. Each donor received a PURL report with everything they needed to know and the ability to easily donate all in one link. It turned out better than we had dreamed! Donors were engaged and some even reached out to increase their endowment,” said Kaydee Self, Director of Donor Relations and Stewardship.
