Firework Unveils Instagram Uploader

This new feature offers brands and retailers an unprecedented opportunity to harness social media content for enhanced consumer engagement and conversion.

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  • Firework, a global video commerce and engagement platform built for brands and retailers, announced the launch of Instagram Uploader, a groundbreaking tool designed to transform social media content into powerful shoppable video experiences hosted on a brand’s own website. 

    Jerry Luk, Co-founder and President at Firework, said, “With Instagram Uploader, we’re transforming social snapshots into shoppable stories, seamlessly blending content with commerce. It’s not just about bringing your Instagram feed to your website; it’s about unlocking a new era of digital retail where every post is a potential purchase.”

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    The Instagram Uploader seamlessly integrates Instagram with the Firework business portal, allowing brands to quickly and effortlessly convert existing Instagram stories, posts, and reels into immersive, shoppable video experiences. This new feature offers brands and retailers an unprecedented opportunity to harness social media content for enhanced consumer engagement and conversion.

    With the launch, Instagram Uploader is poised to become an essential tool for brands looking to increase conversion and growth in the social commerce ecosystem. This announcement underscores Firework’s position as a pioneer in the digital retail space, helping brands blend content with commerce to engage and convert audiences like never before.

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