DCO, MakanE Launch Elevate50 To Help Local Businesses Go Digital
The Digital Cooperation Organisation (DCO), a multinational organisation established to enable digital prosperity for all, and leading regional eCommerce platform MakanE announced the launch of Elevate50, an initiative aiming to help local businesses sell their products online. Elevate50’s goal will be to incorporate 50,000 micro, small and medium businesses (MSMBs) across Asia, the Middle East […]
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The Digital Cooperation Organisation (DCO), a multinational organisation established to enable digital prosperity for all, and leading regional eCommerce platform MakanE announced the launch of Elevate50, an initiative aiming to help local businesses sell their products online.
Elevate50’s goal will be to incorporate 50,000 micro, small and medium businesses (MSMBs) across Asia, the Middle East and Africa onto their eCommerce platform, helping them grow their businesses by providing access to eight DCO member states with a combined total population of more than half a billion.
Beneficiaries of Elevate50 will access free tools to build their own eCommerce sites, and will also have access to MakanE’s team of eCommerce experts to guide them through every stage of the process and help position them for international business success.
The initiative is projected to generate 5,000 jobs and specifically target businesses run by women and young people.
“We are thrilled to work with DCO to help companies tap into the eCommerce market,” said Rami Alqawasmi, the co-founder and CEO of MakanE; “With DCO’s expertise in enabling digital economies and our ability to implement such an ambitious mission, I am confident that we will truly contribute to the digital revolution.”
DCO Secretary-General Deemah AlYahya stated: “The DCO is empowering startups and entrepreneurs in emerging markets to succeed in the digital economy, which is slated to drive 70 percent of global GDP growth over the next decade. The Elevate50 initiative will help 50,000 entrepreneurs tap into lucrative markets with a combined GDP of nearly US$2 trillion, driving prosperity and employment across communities and countries.”
The announcement will expand the global startup economy, currently valued at $3.8 trillion in value, and boost economic prosperity – with startups creating seven out of ten jobs across emerging economies.
