Amperity Debuts AmpAi
Through AmpAi, Amperity focuses on fixing data quality and access challenges many brands face with traditional CDPs, promising brands the confidence to make decisions based on a trusted data foundation.
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AI enterprise customer data platform Amperity has announced two new generative AI capabilities, Explore and Assist, to accompany existing AI-powered capabilities, Stitch and Predict, forming a new comprehensive suite known as ‘AmpAi’.
Barry Padgett, CEO at Amperity, said, “We’re on the cusp of a transformative shift in how brands interact with their customer data. For too long, the complexity of data queries and segment creation has been a barrier, consuming valuable time that could be spent on strategic initiatives.”
“With Generative AI, we are empowering all users to be data scientists by democratising data usage and making customer insights accessible across the organisation. We’re not just helping brands save time; we’re empowering every team member to drive value and make informed decisions based on a trusted data foundation,”Barry added.
Through AmpAi, Amperity focuses on fixing data quality and access challenges many brands face with traditional CDPs, promising brands the confidence to make decisions based on a trusted data foundation.
