Birdeye And Google Extend Partnership
By adding Bard capabilities, Birdeye customers can now automate the process of monitoring and responding to customer reviews and surveys.
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Birdeye, a provider of reputation management and digital customer experience solutions, has expanded its long-standing premier partnership with Google Cloud to offer businesses an innovative way to manage customer feedback.
The partnership now includes the use of Google’s conversational AI service Bard, which will help businesses understand customer interactions, like reviews and surveys, and respond faster.
The integration of Bard into Birdeye’s platform builds on the two companies’ history of collaboration which has already helped thousands of local brands and businesses build accurate Google Business Profiles, seamlessly generate and manage Google reviews across multiple locations, improve return on Google ad spends with Google Seller Ratings, and engage customers via Google Business Messages.
By adding Bard capabilities, Birdeye customers can now automate the process of monitoring and responding to customer reviews and surveys, saving valuable time and improving efficiency.
“Our strong partnership with Google Cloud has allowed us to support businesses to boost their online reputation, drive more revenue, and improve their digital customer experiences. The advent of AI technologies, however, have unleashed dramatic opportunities to deliver unprecedented customer experiences.” said Dave Lehman, President and COO of Birdeye. “We looked at all possible AI solutions, and Bard stood out as the platform to bet on. The ultimate solution will put the consumer at the centre. It will leverage new language models, adapt to specific industries, pull in specific company data and then personalise every customer interaction based on real one to one communication. Google Cloud AI + Birdeye data is the answer.”
The integration of Bard and Vertex AI into Birdeye’s platform offers businesses several key benefits, including:
- Automated response management: Automatically categorise customer feedback, enabling businesses to respond more quickly and efficiently.
- Improved response times: Businesses can respond to reviews and surveys faster through automated Conversational AI bots.
- Enhanced customer experience: Businesses can offer a more personalised experience for customers by detecting real-time sentiment from all engagement touchpoints.
“Our partnership with Birdeye has been a great success, and we’re excited to expand it with the addition of Bard,” said Uday Ghatikar, Field CTO, Google Cloud. “We believe that Bard’s capabilities will enable businesses to better manage customer feedback and improve their online reputation. We’re looking forward to seeing the impact of this partnership on the industry as a whole.”
