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Jacqueline Elboghdadi, Former Acting CMO at Alshaya Group tackles the burning topic, ‘Social Media & Listening to Customers’.
In the fast-paced world of marketing and business, there’s no time for the long-winded. That’s why we’ve created The Grill—a series that brings industry leaders into the spotlight, giving them less than a minute to share their insights on today’s most pressing trends.
In each episode, our guests must tackle the questions, offering concise wisdom on everything from the habits of Gen Z and social media marketing to the latest in martech strategy.
This week on The Grill is Jacqueline Elboghdadi, Former Acting CMO at Alshaya Group. She talks about social media marketing, social sentiment analysis, and how it helps with marketing.
Jacqueline Answers:
- How can brands deal with negative feedback on a public platform?
- How can brands better listen to their customers?
- Is social media sentiment the best way for Voice of the Customer research?
- How does the Echo Chamber effect influence the accuracy of sentiment analysis?
- What’s the next hot trend in social media marketing?
Real-world challenges? We’re exploring them with a fresh perspective.
Emerging technologies? We’re uncovering how they’re shaping the future of business.
And all the while, we get the real stories behind how these experts are driving results.
Watch Jacqueline’s grill here.
