Hightouch, a data activation solutions provider, has acquired Workbase, a workflow automation startup that helps revenue operations teams build workflows on top of data warehouses like Snowflake. “The Workbase team designed a way for groups like revenue operations to activate their data warehouse for specific business use cases like product-led sales,” said Tejas Manohar, co-founder […]
Snowflake, the data cloud company, launched the Retail Data Cloud, which unites Snowflake’s data platform, partner-delivered solutions, and industry-specific datasets. The Retail Data Cloud empowers retailers, manufacturers, distributors, consumer packaged goods (CPG) vendors, and industry technology providers, to leverage their own data, access new data, and seamlessly collaborate across the retail industry. Together, Snowflake and […]
Simon Data is partnering with Snowflake to help marketers unlock their customer data investments. Simon Data is also joining Snowflake’s Powered by Snowflakeprogram, leveraging Snowflake’s Media Data Cloud to extend data capabilities traditionally owned by data teams into an application designed for marketers and other business stakeholders. “So many brands have built data solutions that […]
The partnership can help organisations achieve the data efficiency and flexibility needed to understand customer behaviour and drive personalisation at scale Piano announced a partnership with Snowflake to help businesses understand and activate their data at scale. As part of the Powered by Snowflake program, Piano leverages Snowflake as the cloud-based data platform for its […]
Piano, providers of the Digital Experience Cloud, is partnering with Snowflake, the Data Cloud company, to help businesses understand and activate their data at scale. As part of the Powered by Snowflake program, Piano leverages Snowflake as the cloud-based data platform for its analytics tool so users can store, query, enrich, and securely share data […]
Lytics, a customer data platform (CDP) that improves marketing outcomes using first-party data, recently announced the launch of Cloud Connect, a freemium, self-service tool that connects data in cloud data warehouses directly to advertising platforms for more sophisticated audience targeting. With this release Lytics is also announcing the introduction of fully supported connections to data […]
Privacy Dynamics, a startup that simplifies ethical and responsible use of data, launched a SaaS application that can anonymise thousands of records per second with the click of a button. Privacy Dynamics saves data and analytics teams valuable time while also ensuring organisations pull compliant, accurate information from a central data warehouse. Privacy Dynamics has […]
Zeta, a data-driven marketing technology company announced a partnership with Snowflake, the data cloud company, and the launch of two cutting-edge products. With Zeta Connect, powered by Snowflake, enterprises can integrate their Snowflake instance with the Zeta CDP+ in a matter of hours. This integration eliminates layers of complexity and accelerates the launch of a data-driven marketing […]
360Science, the leader in matching, deduping, unifying and linking contact and business data announced that it has expanded its suite of integrations and offerings with the addition of Snowflake, the cloud-based data platform. Users will now be able to easily find duplicates within tables, find matches across tables and even compare data in Snowlake to […]
MessageGears, the leading provider of customer marketing solutions for the world’s largest brands, announced today that it has closed a $12 million growth financing led by Argentum and Bridge Bank MessageGears’ customer marketing platform enables large enterprise brands to leverage all of their customer data in real time to send highly personalised messaging across various marketing channels, at […]
