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Adelaide, Sharethrough Partner For Attention-Based Curated Inventory

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Adelaide, Sharethrough Partner For Attention-Based Curated Inventory

This initiative further demonstrates Sharethrough’s focus on improving the attentive quality of all ads through research, enhancements, and technology integrations. Sharethrough, one of the global independent omnichannel ad exchanges, and Adelaide, attention-based media quality measurement provider, announced a partnership to offer attention-based curated inventory. This initiative further demonstrates Sharethrough’s focus on improving the attentive quality […]

Staff Writer

March 07, 2023

Mobile Advertising Soared 71% Year-over-Year, According to PubMatic Report

News

Mobile Advertising Soared 71% Year-over-Year, According to PubMatic Report

Despite Covid-19 impact, Q2 mobile ad spend surpassed Q1 by 8%, with mobile video in high demand Premium digital technology company PubMatic today announced that mobile advertising grew significantly in the second quarter of 2020, despite the Covid-19 economic impact. According to PubMatic’s Q2 Quarterly Mobile Index, mobile advertising spend increased globally, rising 71% over Q2 […]

Staff Writer

August 26, 2020

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