performance insights

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Quartile Unveils Quartile Pro Suite

Quartile Pro Suite enhances Amazon advertising with audience targeting, market intelligence, and AI-driven insights, helping brands improve performance and stay competitive in the retail media space.

Staff Writer

2 days ago

Privacy Shouldn’t be a Problem. Here’s Why

The ability to track and attribute conversions to individual users is fading in today’s privacy-focused world. However, contrary to popular belief, this shift isn’t necessarily bad for advertisers or ad platforms.

Maor Sadra

October 21, 2024

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Quartile Unveils Quartile Pro Suite

2 days ago Quartile Pro Suite enhances Amazon advertising with audience targeting, market intelligence, and AI-driven insights, helping brands improve performance and stay competitive in the retail media space.

Brand on the Dot: Unlocking the Power of gTLDs

3 days ago Generic top-level domains (gTLDs) can elevate brand trust, visibility, and digital control. How can marketers take advantage?

Pairzon Launches Next-Gen Retail Media Solution

3 days ago Pairzon’s Retail Media Solution uses actual in-store and online transactional data to generate predictive audience segments in real time.

Similarweb Launches Similarweb AI Agents

3 days ago Each AI agent supports specific tasks like SEO, content planning, sales outreach, or trend analysis by efficiently processing and summarising large volumes of data to improve performance and speed.

IgniteTech Acquires Khoros

3 days ago The acquisition will enhance the Khoros product suite with advanced AI capabilities, delivering smarter, more engaging customer experiences across every digital touchpoint.

Gravta Launches to Redefine TV Advertising with Human-AI Platform

3 days ago Gravta’s founders merged their expertise across media, entertainment, technology, and creative fields to develop a practical, end-to-end video advertising system designed to meet today’s marketing demands.

Channel Factory Launches Intelligence Suite and AI-Powered Products

3 days ago Channel Factory has also introduced the Chatbot Assistant, which combines real-time analytics with Channel Factory’s contextual intelligence to help advertisers quickly adjust campaigns, content, and budgets.

The Future of Support: Agentic AI to Handle 68% of CX by 2028

3 days ago The research highlights the urgent need for technology vendors, many of whom are still only exploring the potential for agentic AI deployment within CX, to accelerate their strategies.

Value Orchestration is What’s Next for Customer Success

4 days ago As technology budgets tighten and ROI expectations grow, the real question isn’t whether SaaS and AI platforms are being used—but whether they’re making a difference.

Salesforce Signs Definitive Agreement to Acquire Informatica

4 days ago Salesforce will support Informatica in delivering AI-powered data tools that unify, manage, and connect data across cloud, hybrid, and multi-cloud environments in one platform.

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Quartile Unveils Quartile Pro Suite

Staff Writer

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Privacy Shouldn’t be a Problem. Here’s Why

Maor Sadra