innovation

Data highlights how marketers have been impacted and are innovating as a result of the COVID-19 crisis Merkle (www.merkleinc.com/emea), a leading technology-enabled, data-driven performance marketing agency, released a special edition of its quarterly Customer Engagement Report (CER) focused on the COVID-19 crisis and its impact on marketers.  The report features findings from a survey of 400 marketers […]

Worldwide spending on the Internet of Things (IoT) has been significantly impacted by the economic effects of the COVID-19 pandemic in 2020, although a back to double-digit growth rebound is expected both in the mid and long-term A new update to the International Data Corporation (IDC) Worldwide Internet of Things Spending Guide shows IoT spending growing 8.2% […]