Santra Partners with MoEngage

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Santra, a UAE-based solution provider to home business owners, has teamed up with MoEngage, a marketing automation and customer engagement platform to enhance customer experience. 

Mustafa Alelayawi, Co-Founder and Managing Director at Santra, said, “We are not only automating marketing tasks, we are shaping personalised journeys that forge genuine connections. MoEngage serves as the foundational layer in our marketing strategy, empowering us to deeply understand our audience, customize messaging, and execute impactful campaigns seamlessly.” 

Sweta Duseja, Director of Customer Success, Middle East, MoEngage, said, “Santra is a powerful app enabling entrepreneurs, and we are very happy to help them in doing so by providing a superior customer experience.” 

As part of the partnership, Santra will use MoEngage’s technology platform to drive personalised real-time customer engagement and increase marketing efficiency.