LEGO Group and Epic Games Join Forces

This partnership signifies a monumental leap in democratising creativity, placing the LEGO brand directly into the hands of creators like never before.

Reading Time: 3 min  

Topics

  • The LEGO Group and Epic Games have joined forces to revolutionise the digital landscape, unveiling an unprecedented opportunity for Fortnite creators globally.

    Kari Vinther Nielsen, Head of Play and Creator Growth at LEGO GAME, said, “This announcement signifies a monumental leap in democratising creativity, placing the LEGO brand directly into the hands of creators like never before. Nielsen further articulated, Our vision is to offer children and families an abundance of exhilarating play experiences within Fortnite, and the prospects presented by this news are profoundly exhilarating. We eagerly anticipate witnessing the marvels that emerge and the boundless enjoyment they bring to the community.”

    In a groundbreaking move, creators within the Fortnite universe will now wield the power to design and construct their very own LEGO Islands, utilising the iconic LEGO elements. This dynamic integration marks the convergence of the LEGO System in Play with the boundless realms of digital creativity.

    Topics

    More Like This