Hankyung.com Introduces REVU Corporation
The global expansion is a strategic move to incorporate advanced platform technology to understand influencer business with localisation
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REVU Corporation, an influencer platform company, has started to develop its services globally, especially in East and Southeast Asia. The global strategy of REVU Corporation focuses on partnership-based localisation with a deep understanding of influencer business.
Dae Kyu Chang, CEO of REVU Corporation said, “The Influencer market has emerged as a big player in the distribution industry, exerting a strong influence on consumers. As their influence continues to grow, we are going to build an ecosystem that seamlessly connects all businesses with the right influencers and carry out various activities to strengthen our competitiveness in the global market.”
REVU Corporation is actively promoting subsidiary acquisitions and equity investments as a step toward fostering the local influencer industry and upgrading the business in the Southeast Asian market, where SNS marketing is active.
The company also continues to invest in R&D to enhance the influencer marketing platform. In 2018, REVU Corporation established the REVU R&D CENTER in Vietnam to improve its big data and artificial intelligence machine learning technology base, increasing the competitiveness of its platform technology.
With advanced platform technology and a thorough localisation strategy, REVU Corporation plans to enter the US and Japanese markets to further strengthen its competitiveness.
