BrandGuard Debuts Freemium Brand Governance Platform
The new offering provides free access to BrandGuard's core brand governance tools, including the BrandGuide Builder, BrandGuard scoring engine and BrandGPT conversational interface.
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BrandGuard, a provider of brand governance solutions, announced the launch of its new freemium offering designed to help marketers easily create, share and enforce brand guidelines across their organisations.
Rob May, CEO of BrandGuard, said, “Maintaining brand consistency is an ongoing challenge for marketers, who are creating more content than ever before across a proliferating number of channels. Our new self-serve platform equips marketing teams with powerful AI-driven capabilities for defining their brand identity, assessing creative assets for compliance, and making brand guidelines instantly accessible – all for free.”
The new offering provides free access to BrandGuard’s core brand governance tools, including the BrandGuide Builder, BrandGuard scoring engine and BrandGPT conversational interface.
To get started, users simply log in with an existing Google or Microsoft account and onboard their brand details through the BrandGuide Builder wizard, followed by uploading 30-50 sample on-brand and off-brand assets for training, BrandGuard’s engine will be ready to start scoring new assets for brand compliance within 24 hours.
