NeenOpal Introduces GAfix to Simplify Google Analytics Audits
GAfix offers a free and paid Google Analytics audit tool that identifies gaps, fixes misconfigurations, and helps businesses improve data accuracy for better marketing decisions.
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NeenOpal has rolled out GAfix, a Google Analytics audit tool that identifies gaps, corrects misconfigurations, and helps businesses make data-driven decisions.
Unreliable Google Analytics data has become the silent killer of marketing ROI. After helping businesses across industries tackle this problem, NeenOpal has leveraged its analytics expertise to create GAfix. This Google Analytics audit tool uncovers gaps and misconfigurations with actionable guidance and solutions.
Many businesses still struggle with GA4’s event-based model years after Google rolled it out to replace Universal Analytics. Misconfigured events and tracking errors can affect critical decisions. GAfix addresses these issues directly.
What makes GAfix stand out is its depth and usability. Instead of focusing on surface-level checks, it goes deeper, ensuring every layer—data streams, events, conversions, Firebase integration, and more—works correctly.
At the same time, insights are easy to understand, even for non-technical teams. This balance makes it valuable to digital marketers, analytics professionals, business owners, and agencies alike.
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Early adopters are already seeing the impact. Vivek Singh, Co-Founder of Hopstack, said, “GAfix makes our GA4 setup easier to optimise by automating audits that once took hours”.
GAfix offers a free version with core checkpoints and a paid version with advanced checkpoints, including downloadable audit reports. Businesses can get started instantly with free audits while exploring the deeper capabilities in the pro version. The platform also plans to add the Google Tag Manager audit feature to strengthen its analytics toolkit in the next phase.
With GAfix, businesses get more than an audit; they get the confidence to make better decisions. For example, fixing Google Analytics audience setups helped a home décor company reach more genuine buyers.
Reflecting on what drove them to build the platform, GAfix Co-Founder Himanshu said, “Google Analytics has huge potential, but we saw too many businesses struggling to unlock it. GAfix is our answer to make analytics more reliable and genuinely useful for growth by delivering audit reports in less than five minutes.”
Co-Founder Pavel added, “We built GAfix to remove the uncertainty around Google Analytics setups. When data is accurate, businesses can trust their numbers and act on them with confidence.”
By improving data accuracy, GAfix aims to transform Google Analytics from a setup prone to errors into a dependable tool for business growth.
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