Shiprocket and Truecaller Join Forces
This collaboration is poised to reshape the online shopping experience for consumers and empower independent eCommerce merchants across India.
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Shiprocket, an India-based eCommerce enablement platform, has entered into a strategic partnership with Truecaller, a communication platform, to cater to the ever-evolving landscape of mobile commerce. This collaboration is poised to reshape the online shopping experience for consumers and empower independent eCommerce merchants across India. The partnership will enable 3 lakh Shiprocket merchants to streamline their consumers’ mobile onboarding to shopping journeys and deliver a frictionless consumer experience.
Speaking on the partnership Saahil Goel, Co-founder & CEO, Shiprocket said, “Our partnership with Truecaller ensures that speed and convenience are not just promises but a reality that the merchants can deliver to their consumers. Truecaller’s OTP-less verification combined with Shiprocket Checkout solution will enable a seamless experience for the consumers. This will help our merchants further reduce cart abandonment rates and expand their consumer base among the mobile-first audiences. In addition to this, the merchant verification badges will also help build credibility and enable them to communicate with their consumers seamlessly.”
Priyam Bose, Global Head GTM & Developer Products, Truecaller, said, “At Truecaller, our commitment lies in empowering businesses in the realms of customer authentication to communication in a trusted, safe, and consistent manner with their end consumers. With this key collaboration with Shiprocket, we are streamlining and elevating their merchant’s digital-led operations across the consumer experience lifecycle, from onboarding to checkout to communication through our business suite of products from the Truecaller platform.”
Shiprocket’s collaboration with Truecaller comes when the eCommerce industry is evolving rapidly, demanding innovative solutions to meet the changing needs of businesses and consumers alike. This partnership cements Shiprocket’s position as a leading eCommerce enablement platform, driving positive change and creating a more user-friendly environment for merchants.
