Qatar Airways Introduces Smart On Board Functionalities
The recent integration gives crew access to real-time updates, such as flight information, and customer and service details for enhanced on-board experience.
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Qatar Airways has rolled out an application that enables its cabin crew to deliver more personalised experiences to passengers. In its initial phase, the application, which was developed in-house, gives crew access to real-time updates, such as flight information, and customer and service details.
Qatar Airways Group Chief Executive Officer, Engr Badr Mohammed Al Meer, said, “We, at Qatar Airways, are incredibly excited to introduce a new phase in the airline’s digital transformation, especially one that will enhance our world-class onboard experience. As leaders in industry innovation and digital adoption, Qatar Airways excels in identifying and responding to emerging trends for the comfort and convenience of our passengers and this project is a defining step towards a more connected and insightful interaction between our customers and staff.”
Using mobile devices, the cabin crew can view passengers’ profiles, including the status of privileged club members and Oneworld members, as well as all special service requests and preferences for a more personalised and integrated journey. The application also gives crew access to the airline’s latest digital training materials.
The airline said that it will complete the roll-out of the project in multiple stages, with plans to expand its scope to Hamad International Airport and overseas airports and lounges, integrating passengers’ unique itineraries and requirements across all touch-points.
