advertising

T-Mobile will also help marketers and advertisers reach consumers with more addressable and measurable solutions, delivering greater efficiency and ROI.

Sony and Media RED can integrate into existing retail media networks, while also spearheading the establishment of their own global ad network.

Learn how to detect and eliminate invalid traffic using analytics tools and key metrics. This guide covers practical steps to ensure your ads reach real users.

REWIND 2024: The advertising industry is transforming as brands adapt to mobile-centric consumer behaviours, confront challenges posed by MFA websites, and embrace privacy-first strategies to drive meaningful and ethical engagement.

Grocery TV will connect Hy-Vee's screens to The Trade Desk, enabling Hy-Vee's retail media network to manage their off-site and in-store campaigns.

Jubilee's upgraded analytics platform equips advertisers with precise tools to monitor and optimise their campaigns.

Perion’s Anyplace TV enables advertisers to extend their one-to-one video reach beyond traditional video channels to unique one-to-many DOOH environments.

The AI-powered advertising solution enables marketers to generate ad variations and advanced insights

Superads provides businesses with instant analytics, visual reporting and AI-powered dimensions to drive improved performance across ad platforms.

Zimmerman’s AI-driven Marketing Mix Modelling evaluates econometric data and channel effectiveness, enabling optimised ad-spend and transparency across campaigns.