LTK Unveils Updates to LTK Shop
LTK is unveiling a new Products Tab for easier search, dynamic and longer format storytelling posts for richer context on products and new technology to improve the shopper flow.
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LTK, a platform that powers Creator Commerce, is launching a suite of new updates designed to enhance the creator-led shopping experience for the hundreds of thousands of LTK Creators and their shopping communities of a combined 40 million monthly shoppers.
Kit Ulrich, General Manager of LTK’s Creator Shopping Platform, said, “We are committed to making a creator’s LTK the best destination for their shopping community. When creators are a destination, they own the destiny of their business. We continue to invest in improving our tech and designing experiences that are seamless, intuitive and get creators credit so they can be as economically successful as possible. This is the first wave of updates this spring that will drive a meaningful difference for shoppers and creators.”
A creator’s LTK Shop is the headquarters for their communities to access and shop all their recommended products, and the updates further deliver on making it the best shopper experience without any cost to the creator. LTK is unveiling a new Products Tab for easier search, dynamic and longer format storytelling posts for richer context on products and new technology to improve the shopper flow.
To make the search and discovery process more efficient for shoppers, LTK is introducing an all-new, dedicated section and AI-powered search tool – Products Tab. Its Link Optimization technology to give shoppers a more seamless experience while helping creators earn more without any extra or necessary work.
