Ecom Express Launches Bulls.ai

The solution revolutionises the potential of Indian e-commerce and for online seller brands by its ability to boost delivery quality by up to 60%, enhancing operational efficiency

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  • Ecom Express Limited, a tech-driven logistics solutions provider, announced the launch of Bulls.ai to simplify and address related challenges for the delivery of e-commerce parcels across India, especially for small towns and cities. The unique platform leverages the deeper data of nearly 2 billion parcels delivered by Ecom Express since its inception.

    Amit Choudhary, Chief Product and Technology Officer, said, “As a part of our continued journey of technology and AI-driven logistics services, Bulls.ai fills the address-piece of the puzzle, which is a fundamental capability required in large-scale e-commerce logistics. We are proud of this development.”

    To enhance last-mile logistics, Ecom Express addresses common issues faced by the logistics and e-commerce sector. With 80% of addresses relying on landmarks up to 1.5 km away, geolocating becomes a hurdle, causing an average deviation of about 500 m between the written address and the doorstep. The newly launched Bulls.ai solution improves operational accuracy by correcting, standardising, and predicting geo-coordinates for addresses across the length and breadth of the vast topology of India, not just in metro and tier-1 cities but also into hinterlands of tier-2 cities and beyond where the address quality becomes inferior.

    The solution revolutionises the potential of Indian e-commerce and for online seller brands by its ability to boost delivery quality by up to 60%, enhance operational efficiency and reduce logistics cost by up to 30%. This launch reaffirms Ecom Express’s commitment to leveraging technology for superior logistics services and ensuring an unparalleled customer experience. The company’s investment in modern generative AI, like Generative Pre-trained Transformers (GPT), highlights its focus on staying at the forefront of technological advancements.

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