Assembly Partners with ADK Global
With creative, media, commerce, and data now unified and AI-enabled under Assembly in APAC, clients gain streamlined access to integrated solutions focused on measurable outcomes.
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Assembly has announced a merger with ADK Global, a network of overseas subsidiaries managed by ADK Holdings Inc., following its acquisition by Stagwell. This integration brings together two agencies, creating a challenger to the traditional holding companies in APAC, offering scaled full-service media, creative, and more.
The move gives clients across APAC the ability to deliver results-driven, culturally attuned brand experiences through a single, integrated partner, powered by creative, regional and local connected expertise to deliver true brand performance at scale.
“ADK Global joining forces with Assembly gives clients unparalleled access to creativity, brand performance, and regional depth – all in one partner,” said Rick Acampora, Global CEO of Assembly.
“This isn’t just about scale. It’s about delivering smarter, more connected omni experiences to make brands perform amidst the region’s most complex marketing challenges.”
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This marks a step in Stagwell’s APAC growth strategy as the network expands its global presence. With creative, media, commerce, and data now unified and AI-enabled under Assembly in the region, clients gain streamlined access to integrated solutions focused on measurable outcomes.
Assembly is built to help brands navigate change effectively, supported by the global scale of the Stagwell network.
Assembly’s proprietary experience engine, STAGE, brings predictive AI, advanced media planning and optimisation, scaled creative, and digital commerce capabilities to all clients as part of the expanded offering.
“This isn’t just a regional expansion—it’s a redefinition of what full-service, integrated marketing means in APAC,” said Richard Brosgill, CEO of Assembly APAC.
“We’re bringing together the best of both worlds: ADK Global’s creative heritage and cultural fluency with Assembly’s global scale and connected media expertise. We’re not just responding to market demand—we’re setting the pace of change.”
Yasuyuki Katagi, Former CEO of ADK Global and now Chief Integration Officer, APAC for the combined agency, said, “ADK Global has a proud legacy of creative leadership in Asia,” added Yasuyuki Katagi, Former CEO of ADK Global and now Chief Integration Officer, APAC for the combined agency.
“Now, with Assembly, we’re not just preserving that legacy—we’re elevating it. Our clients will continue receiving the same high-impact creative and content, now backed by deeper media expertise, tools, and technology.”
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