Moving into the marketing arena, the social media platform Instagram gives brands a chance to gather an IG clientele. Imagine a map where Instagram users were country, it would surpass the population of the whole of the Middle East. Instagram’s strong outreach capabilities and an effective suite of tools could conquer global market shares. There […]
With shopping trolleys in one hand and a smartphone in the other, the mobile phone has evolved from a simple texting and talking device into a constant companion for shoppers, having an ability to influence people along every step of their consumer journey. Shopping via mobile devices, personal computers, tablets and connected devices is now […]
With over 100 million Instagram users watching or sharing videos on Instagram Live each day, it’s a no-brainer that you should incorporate Live video into your brand’s digital strategy. Every business is looking for ways to increase their customer base, and a great way to do this is by spending time in the same places […]
Google says the gallery ads are part of an effort to make search results more visual. Whether you are Googling on the couch, fiddling with Maps in the car or swiping through the Discover feed on the toilet, expect Alphabet Inc’s Google to put ads in several new spots this year. The search giant announced an […]
